Cervelo Rouvida, the Newest Entry to the E-Bike World
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Cervelo Rouvida, the Newest Entry to the E-Bike World

Cervelo Rouvida Cervelo has entered the electric assist bike world with the Rouvida. To separate itself from the crowd of E-assist bicycles, Cervelo designed the Rouvida to appeal to the experienced road and gravel rider without alienating the average rider. Similar to the Moots Express, Cervelo has chosen to focus on creating an electric bike…

Parlee Cycles Updates Their Models

Parlee Cycles Updates Their Models

Parlee Cycles Has Updated Their Website Parlee Cycles, a bicycle manufacturing company based in Beverly, Massachusetts, has recently revamped its website to showcase new colors and an updated parts selection. Although the model names remain unchanged, they have a fresh look and feel. The updated website is a reflection of the company’s future direction. As…

Shimano Recalls 11 Speed Ultegra and Dura Ace Cranks Produced before July 2019

Shimano Recalls 11 Speed Ultegra and Dura Ace Cranks Produced before July 2019

Many of you may have heard that Shimano recently issued a Voluntary Recall Campaign for 11-speed Ultegra and Dura-Ace cranks.  This affects many riders. Follow this link to the official Shimano recall notice. Below is the official announcement from Shimano.   Voluntary Recall: 11-Speed Bonded HOLLOWTECH II Road Cranksets Inspection and Replacement Campaign OTHER 09/21/2023…

Garmin RCT715 Camera Light and Radar

Garmin RCT715 Camera Light and Radar

You Use a Rear Light When Riding Your Bike, Right? Increasing your visibility while riding a bike is crucial for safety. To achieve this, high-visibility jerseys and bright helmets can be helpful, but nothing beats a blinking light from a visibility perspective.  This being said, there is a significant step forward beyond a blinking light…

Fit Werx in Vermont is an Authorized OPEN Cycles Dealer
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Fit Werx in Vermont is an Authorized OPEN Cycles Dealer

Fit Werx in Waitsfield, Vermont is excited to announce that we are now a fully authorized dealer of OPEN Cycles.  All Fit Werx’s locations are authorized OPEN Cycles dealers. OPEN offers a variety of complete bikes and framesets serving both the pavement and gravel rider.   OPEN’s approach of selling one bike at a time and…

Top Road Bicycle Innovations of the Past Twenty Years – Endurance Road Frame Geometry

Top Road Bicycle Innovations of the Past Twenty Years – Endurance Road Frame Geometry

Old Frame Geometry Meets New Bike Technology Custom bikes enjoyed a boom in the early ‘00’s.   “The Lance Effect” was in full swing.  Thousands, if not millions, of people bought their first real road bike.  Meanwhile, stock road bike geometry of the day was a disaster for most riders.  Most road bikes of the era…

Top Road Bicycle Technology of the Past Twenty Years – Classified Systems Internal Shifting

Top Road Bicycle Technology of the Past Twenty Years – Classified Systems Internal Shifting

Possibly the most recent innovation on the list, Classified’s Powershift electronically actuated rear hub eliminates the most mechanically finicky and one of the least sophisticated components on a bike – the front derailleur. Introduced in 2022, Classified Powershift technology has the potential to change the way we shift for the better.  Classified has created a…

What Does Parlee Cycles Filing for Chapter 11 Protection Mean?

What Does Parlee Cycles Filing for Chapter 11 Protection Mean?

Parlee Cycles manufactures some of the finest carbon fiber road bike frames in existence.  They filed for Chapter 11 protection last week.   With it came media stories and rider inquiries about what the filing means for the industry and what it means for Parlee. As one of the longest serving Parlee dealers, we have…

Top Road Bicycle Technology of the Past Twenty Years – Tubeless Road Tires

Top Road Bicycle Technology of the Past Twenty Years – Tubeless Road Tires

Tubeless tires for cars were popularized in the ‘50’s.   For motorcycles, in the ‘70’s.   So, the road bike world felt a bit behind the times when 50 years had passed and we were all still riding on tubes.  Heck, even lawnmowers and wheelbarrows seemed ahead of road bike tire technology in this regard.  By the…